ClickAdilla Banner Ads
Display advertising on ClickAdilla's publisher network. Niche use cases — but right ones convert.
When Banner Works
Banner on ClickAdilla is rarely the cheapest CPA in your portfolio, but it has legitimate roles:
- Retargeting — re-engage users who hit your lander but didn't convert (assuming you can build a retargeting audience).
- Brand display — for established offers, banner reinforces brand awareness.
- Specific verticals — gambling, sports betting, adult dating respond reasonably well to banner CTAs.
Sizes Supported
- 300×250 (medium rectangle) — universal, highest volume
- 728×90 (leaderboard)
- 160×600 (skyscraper)
- 300×600 (half-page)
- 320×50 (mobile banner)
- 320×100 (large mobile banner)
CPM Ranges
Tier 1: $0.50–2.50. Tier 2: $0.20–1.00. Tier 3: $0.05–0.40. Premium placements (above-fold on high-traffic sites) push 2–3× higher.
Creative Tips
- Animated HTML5 outperforms static by 30–50% on most verticals.
- Strong CTA button — "Claim Now", "Try Free", "See Result".
- Faces test well. Reds and yellows pop on most publisher backgrounds.
- Comply with category limits — explicit creatives blocked on mainstream inventory.
Banner vs other ClickAdilla formats
| Format | Attention | Typical role |
|---|---|---|
| Banner | Low | Retargeting-style reach, cheap volume, brand-safe mainstream |
| Native | Medium | Content-led pre-sell funnels |
| Popunder | High (full page) | Direct response, downloads, sweeps |
| Push | High (active) | Low-ticket, urgency creatives |
Banners usually produce the lowest EPC on the platform, so they work best as a cheap secondary source once an offer converts elsewhere, or for verticals where a static creative carries the message well.
Making banners pay
- Upload every size the campaign allows — more sizes mean more eligible placements.
- One message per banner: offer, benefit, CTA. Small sizes cannot carry more.
- Use placement-level reports to keep only above-the-fold positions that convert.
- Refresh creatives weekly; banner blindness sets in fast on repeat visitors.
See also native ads and targeting options.