ClickAdilla vs RichAds
Two networks, different focus — one is a generalist, one is a push specialist.
Comparison
| ClickAdilla | RichAds | |
|---|---|---|
| Focus | Multi-format generalist | Push specialist |
| Min deposit | $50 | $150 |
| Adult traffic | Yes | Limited |
| Auto-optimization | CPA Goal | Multiple algos (Performance Mode, Premium Mode) |
| Formats | 7 | 4 |
Pick ClickAdilla
- Multi-format experiments, lower entry, adult-friendly.
Pick RichAds
- Push-only buyer who wants stronger algo automation.
Push-specialist vs multi-format
RichAds is built around push and its automated modes, so it suits buyers whose funnel is proven on push and who want the algorithm to manage bids. ClickAdilla suits buyers who want to test several formats — popunder, push, native, banner, video — from one balance with a lower entry deposit ($50 vs $150).
| If you… | Choose |
|---|---|
| Only run push and want automation | RichAds |
| Test several formats from one balance | ClickAdilla |
| Run adult offers | ClickAdilla |
| Have under $150 to start | ClickAdilla |
See the full ClickAdilla push guide.
Bidding and automation
RichAds' automated modes take control of bids and sources once you set a target, which saves time on push but hides some of the decision-making. ClickAdilla's CPA Goal is a single automated option alongside manual CPM and CPC, so buyers who want to see and control source-level performance often prefer it for the first weeks.
Inventory differences
- RichAds: push-heavy inventory with pop, native and domain redirect as secondary formats.
- ClickAdilla: popunder-led inventory plus push, in-page push, native, banner, video and social bar, including adult categories.
A practical split
If your offer is proven on push, testing it on RichAds is logical. If you are still finding which format fits, start on ClickAdilla with popunder and push side by side, then move the winner to a specialist.